Naming & Brandbook: Developed a unique name reflecting the project’s essence and positioning. Created a full visual identity and brand guidelines to ensure consistency across all platforms.
Presentation materials: Designed high-impact investor decks, brochures, catalogues, and sales kits for the sales team.
Website creation: Launched a sleek, multi-language website with lead capture forms, interactive floor plans, and 3D visualizations — fully optimized for advertising campaigns.
Sales office design: Branded and styled the sales showroom with a full visual concept, customer journey materials, and on-site signage.
Marketing launch: Implemented a comprehensive marketing strategy including:
- Targeted social media ads (Instagram, Facebook, LinkedIn) - Email campaigns sent to a curated investor base - Collaborations with influencers and local media - Ongoing content creation: videos, Reels, behind-the-scenes interviews with architects and engineers
The Result:
The project quickly gained traction with high-net-worth buyers and began generating sales well before construction completion. Within the first month of marketing, over 20% of the units were already reserved.